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Angel Cabada, Kr3w and Supra's founder - A History of shoes Supra

Streetwear Clothing

Angel Cabada, Kr3w and Supra's founder - A History of shoes Supra

Streetwear Clothing

Recently, it seems that magic had just exploded on the scene Supra sneakers, and almost single-handedly taken the footwear industry by storm by creating a revolution in the startup process.

Buff skiers for a long time, streetwear and sneaker manufacturers Angel Cabada, the founder of the superstructure, made the trip a long and eventful, with lots of twists and turns have been used and is more of a fast, jump to the top of the sneaker game.



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Engel started his first company, calledTSA, with few riders, especially in the production of the clothes they are wearing when he was skating, they were. It was 1991 and lasted for about ten years, has decided to go into an angel, so you can do their own thing. The company he founded in 2002, Kr3w, his clothing line today, which fail Supra in the distribution of the ceiling of the two projects quickly and correctly called a distribution that was originally built to cut out the middlemen in the European distribution process.

SoWhat are the angels of his experiences from the TSA, even just ... "Experience". He described his first project as his "training" in business and other entrepreneurs / founders of the street and say, sneaker culture, things, as the lead designer and founder of Creative Recreation, the other hot sneaker brand market niche, said in a recent video interview that his driving range was in the sneaker industry as a designer of snowboard bootand then designer for Vans sneakers.

After all these years of learning in the workplace team of Santa Ana (TSA), openly admits mistake million as a young, creative entrepreneurs trying to build its first brand. And actually one thing, he insisted that he would do if Kr3w open to take all these experiences and apply in practice would make the same mistake again.

Since 2002, Angelo gradually Kr3w based on a formula soundmakes it easy, efficient skater skaters dressed as actually similar to the philosophy of the Santa Ana team even more effectively with operational infrastructure and an efficient and productive team of specialists in the management of their particular disciplines. Kr3w has gradually built up a loyal following in the community ice skating in part because of its rugged, elegant design, while the second part of his recipe for success is to develop a team of respected, charismatic, fashion forward, and cultureProfessional skateboarder marketing expert who is admired by this generation of young consumers skaters. The next crop of new frontiers, and admire the professionals who watch and learn from their knowledge, but they are actually the ones who ", jeans, shirt and shoes skate every day to really get a feel for their authenticity and how to resist wear every day.

Most of this group of professional drivers / witnesses are friends of the angels, which he did with adultsOrange County to go on stage so that people who give away the product, just friends (from the world of music and skating), the brand is well and enjoy the ride for comfort, style and function, as in look, feel and performance. The young people to identify if your clothes to buy clothes and shoes of people who know their way around a skatepark and skateboard can be a deceiver and a miles away odors, and in this sense, the real root of the Anglo skating developed his-Employees and their supporters will ring true with consumers, Cabada claims to have personal ties to each member of the crew of skaters approval and judge each case on the substance of both their character and personality and their skills to the table.

So where is the angel of inspiration for the setting up of joint over your shoe? I guess you could say that Cabada would go "beyond" (free translation of the "Supra" from Latin), which were already in the sneaker marketthen when he came up with the name and concept behind his new line of shoes. His motivation was there, wanted a pair of kicks that would be a nice addition to the clothing line and the game Kr3w sneaker is a must, because in his words, assume that most of the shoes were a bit "clumsy" for his taste.

Angel has been in business for 17 years and ride a board, even more growth as skater, why not follow their brand. This is the vision behind the Supra, aFire skating, which also has a general sense of awareness higher fashion and sophistication to the ground. You can skate in Skytop, but also bear on the city, without hesitation, regardless of circumstance. As for what some may say, is a radical design concept for its innovative designs, fine, especially in large cuts, credit Cabada his inspiration for his constant daydreaming, "I am a thinker, I think a lot,. I like to dream a lot of ideas, talk to myDesigner ", as the old saying is ... all day I dream about Supra.

What was your initial reaction to the concept for its new line of kicks, which combines refined skate culture with the highest market, sense of style? Only after having heard that he had $ 100,000 in research and development of shoes and his partners thought it was a little "crazy and a lot to society, people thought he was crazy when he took a look at the prototypes crashed Skytop andSome even laugh, now he says Angelo, who laughed all the way to the bank.

When it comes to fashion forward design of the NS (non skate) line were the manufacturers thinking outside of the brand of sneakers-boxes in their marketing strategy, as they have been innovative in product design. It was necessary to expand in a more guided fashion fairs and traditional at this time to turn away from the sport / sports-based campaigns, for there was not even SkytopSurrounded by society to skate again.

Cabada first wanted to ensure that even if the designs were innovative and the colors do not hunt for the top after his loyal, hardcore from Kr3w, insisted that Skytop introduced in the classic, simple black and white colors were. Over time, however, Supra achieved its first success with the determination to ensure cash flow and confidence, and took a chance on bold, bright color variations (but still largelyan individual or two simple, but classic combinations). Taking a chance in spades, especially with the launch of the signed limited edition Gold Chad Muska series, which originally paid for the fear of people with the choice of experimental materials and colors sneaker. But on the shelves it was not long before buying public, they pulled together with other versions of Skytop, Vaida and Supra Hi, thanks to innovative colors, fabrics and patterns and alsoBecause of the street culture of respect in the community for the ambassador-known riders, representing the brand.

Supra Footwear has come a long way in a short time of artwork that people initially scoffed at the models that each copy (and Coppinger), are available these days, in the hope that the proven success instead of focusing on innovation as Angel Cash, has chosen its senior designer Josh and creative design team to do. The day before the announcement of the shoe signature Terry Kennedyand development of Skytop II and other interesting new design concept in the works, is Cabada more flattered than angry that the competitors to decide both small and large for Supra copy signature lines. Supra Footwear The founders expected that consumers have to skate shoes and IQ and common sense to know the difference between the imitator and innovator.

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